Have you been going back and forth on whether or not it’s a good idea to attend your first tattoo trade show? Whether it’s the commitment of spending time on the convention floor or you’re not sure if the cost is worth it, trade shows can be intimidating. But in reality, for most tattoo artists and shop owners, tattoo trade shows can be an excellent way to showcase your work and grow your customer base.
Are Tattoo Trade Shows Really Worth It?
Yes! Did you know that 1 in 5 Americans have a tattoo? Tattoo shows are a now one of the best ways for artists and their shops to reach a larger audience and grow their brand. This new business enterprise is ideal for reaching new clients, selling tattoo products, tattoo clothing and brand items as well. As an added bonus, attending a tattoo trade show is a great way to grow as an artist, increase sales and bring your team closer together.
Benefits of Attending a Tattoo Trade Show
Once you decide to take the plunge and register for your first tattoo convention, it’s time to prepare to reap the many benefits of putting yourself out there. Some of the best reasons to attend one of these big conventions include:
Continued Education
For many artists, the best way to learn new skills is to work with the greats. One of the best things about attending? All of the trade show ideas you can take back to the shop with you later on. Learn from artists who are older, wiser and more experienced and bounce ideas off of your peers. This invaluable information is an important part of your continued education.
Networking
Want to make a name for yourself and your tattoo shop among the best in the business? Trade shows pose a huge opportunity for exposing your work to other professional tattoo artists in the industry. From mingling with other local artists to swapping information with those who have traveled far and wide to attend the show, the possibilities are endless.
Reach Potential Customers and Increase Revenue
With the tattoo industry bringing in around $2.3 billion each year, conventions are a great way to reach out to your ideal customers! They provide the perfect space to have your portfolio and brand seen by people that you would not normally be exposed to in your shop. Additionally, as you continue to check out new trade shows, you can register to be a vendor and earn money to help cover your costs. Just make sure that you have the right tattoo insurance policy before taking your tattooing skills on the road.
Make the Most of Upcoming Trade Show Opportunities
Think you might be ready to check out your first tattoo trade show in New Jersey? The Inked Out New Jersey Tattoo Show is taking place at the Meadowlands Exposition Center from September 8-10, 2017 and tickets are still available. This huge tattoo convention will feature some of the best and most requested tattoo artists from around the world, great music, food and drink and plenty of opportunities to come up with your own tattoo trade show ideas.
Still on the fence about the potential benefits of attending tattoo trade shows? Some of the biggest reasons to go include:
- Tattoo conventions are great for reaching a wider customer base.
- When you attend this type of trade show you get the chance to learn from the pros.
- Networking is key when building your business and expanding your brand!
Want more great tips for taking your tattoo shop to the next level? Be sure to visit the team at Marine Agency Insurance online today to get a quote and don’t forget to check out our blog!
